The easiest way to find a niche idea is by asking yourself 6 questions:
1. What lights you up: What’s your passion? What do you love to do?
2. What kind of skills, knowledge or experiences do you have at your previous and current jobs?
3. What are your top 5 favorite products and services you currently own/use?
4. What are the 5 products and services you are planning to own/use in the next 3 months?
5. What do you do during your spare time? What products/services are required in your free time?
6. What challenges/diseases have you or your family members experienced or may face? What products and services are required to deal with these problems?
Other great places to find niche ideas are:
1. Dummies books: 1000’s of “How to” niches. Great selection
2. Amazon.com: look for Bestsellers, Hot New Releases, Most Gifted and Most Wished for
3. ClickBank.net: at the Marketplace, look for niches with higher gravity( higher demand)
4. 43Things.com: a place where people tell you what they want to do in their life.
5. Yahoo Answers: where you can find what people’s biggest pains are
Look for evergreen niches to target:
Evergreen niches are the niches that will always exist, won’t go out of style and the demand doesn’t fade, regardless how the world has changed. Popular evergreen niches can be found under the following 3 major categories:
1. Relationships: parenting, family, marriage, dating…
2. Money/Work: credit, debt, budgeting, retirement, insurance, business…
3. Health/Self Improvement: weight loss, fitness, aging, diseases, education, motivation…
Finalize your niche research:
Once you have gone thru all the suggestions mentioned above, write down the potential niches you are interested. Review carefully all the niches, products, and services that you were able to come up with during the niche brainstorming exercise.
Then ask yourself:
1. What niches would you work in if money was not an issue?
2. What subjects are you most passionate about and committed to?
Come up with a short list of 3 niche ideas.
When you’re finished, you should be able to find your niches based on your top preferences. The next step is to assess the demand for your niche.
